A Super Nerdy Way to Think about Growing an Event Community
Chris Heuer of the Social Media Club and a member of the SXSW Badgeless movement closed our recent Twitter conversation about attendees that attend but don’t pay at SXSW with the following comment: “@michellebruno make it easier for the related communities the event serves to participate, maybe #EPI not #API, Event Programming Interface.” Heuer’s tweet made me think about the parallels between organizations in the live event industry and device manufacturers (among others) that use application programming interfaces (API) to grow a community of users—one that can be monetized.
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- A Super Nerdy Way to Think about Growing an Event Community
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Is the SXSWi Badgeless Movement A Sign of Things to Come in the Event Industry?
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