Author
Michelle Bruno
Michelle is a career meeting planner and exhibition organizer who has written several hundred articles for leading meetings and exhibition industry publications. Her white papers on key exhibitors and attendees are acclaimed as some of the finest research available in the field. With participation in face-to-face meetings as a supplier, organizer and writer, she has the experience and insight to chronicle emerging technologies and their impact on meetings, conferences and exhibitions.
Her white papers include:
“Managing the Special Needs of Key Exhibitors and Market Leaders,” 2007, Center for Exhibition Industry Research
“The Acquisition and Retention of Key Attendees,” 2008, Center for Exhibition Industry Research
Her recent articles include:
Welcome to the New Reality: Sparksight’s Christopher Justice to Speak on Creativity, Innovation and Radical Ideas
Changing the Paradigm from Customer to Community: BlogWorld’s Rick Calvert on the Convergence of Social Media and the Event Industry
What Will Trade Shows Look Like in Five Years? (November 2009)
Best Practices in Crisis Communications (November 2009)
What’s Next? Smart Phone Apps that Tuck you into Bed at Night?
Financial Strategies for Long Term Success (scroll down to the bottom of the page)
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